‘What does it mean to be at the intersection of personal development, service as activism, and art?’
That was the question I got at a dinner party when I explained the ethos of Namasme to the group. Let me explain. To me, it's rather simple:
We have a limited amount of time on this planet to explore, serve, and create… Why not use it to get to know ourselves in a way that enables us to show up to our communities and planet serving with purpose and in purpose? Why not make beautiful art to document the beauty of our journey and to create avenues of communication instead of walls? Why not allow love to guide our evolution?
For that reason, when I was asked if I wanted Namasme to contribute to the gift bags for this year's GRAMMY Award nominees, my immediate gut reaction was to say yes. I knew I had an opportunity to reinforce what we stand for and was going to use it!
Sure, It's a high profile opportunity and that's very exciting... I also wanted to make sure that I came up with something that would be a meaningful one on a more human level too.
Not even 24 hours later, upon some reflection and a conversation I had with a client the week before, the idea for the Namasme Forest Trust was born and I had my gift offering! I worked with Nour Tohme of Draw Me a Song on the invitation design and voila! Here we are.
Each nominee will receive a baby olive tree to plant in service to the planet and a free month of coaching to gift to somebody else so they can be in service to their communities as well. It’s time we start thinking bigger and understand that we all benefit from healing, clean air, being good to each other don’t you agree?
Don't forget to watch the awards on the 26th! This year's theme is #UnexpectEverything so it's bound to be EPIC! The show will air on CBS on Jan 26th at 5pm PST/8pm EST.